No More Heroes follows Travis Touchdown, who is a stereotypical otaku – his motel room decorated with professional wrestling and anime collectibles – living in near-poverty in the Motel "NO MORE HEROES" of Santa Destroy, California. Having run out of money to buy video games and wrestling videos after winning a beam katana in an Internet auction, Touchdown accepts an offer to kill the drifting assassin Helter-Skelter. Doing so earns him rank 11 by the United Assassins Association, a body of assassins with a significantly shady background. After being informed that he has now made himself a target for aspiring assassins, Touchdown sets out to secure himself the coveted position of number one assassin in the UAA.
Below are the characters on the site that cosplayers have depicted.